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Build a Brilliant Marketing Budget

It’s time to be honest.  Most will plan to make moves in marketing and sales this upcoming year, and 90% wont execute. It’s easy to start making excuses on why it did not happen, but here’s a clue…    Your marketing plan won’t fly because you did’t plan on creating a machine to be accountable…

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Google Ad’s Make Another Major Update…

Google Expands Text Ad Descriptions Google eliminated right side ads from the desktop SERP in February as a way to create a greater unified Google experience across devices. Now text ads have undergone a significant change. With new, expanded text ads, headlines are about to get much bigger – advertisers are able to have two 30-character headlines, up…

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How to Sell More on Amazon

Selling on Amazon — a lot of people want to do it, but they quickly find out that it is not as easy as it seems. To do well, you must know the ins and outs of the platform. When it comes to learning about selling on Amazon, there is one expert I go to…

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Update Your Google Retention Settings – Keep Your Analytic History

Google recently announced changes to the Data Retention settings in Google Analytics. The changes, which affect how Google stores a website’s data, will go into effect on May 25th. Google has previously stored Google Analytics data indefinitely. With the update, Analytics admins now have the option of keeping data for the following lengths of time:…

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Where to List Your Event? … Get Your Event Visitors!

What is the best way to get your event listed?   Every business, every charity, everyone looking to exchange ideas, sell products, and communicate with the world should hold regular “thought leadership” events to get ideas to your audience. So how do you get the biggest bang for your buck on webinars and workshops?  Drive traffic…

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3 Things To Do Before You Hire a PR Agency…

Your brand and business needs attention.  You search for a PR agency and believe like magic the outcome of what it is your looking for will fall into place.   Maybe…   The smart approach to hiring a PR firm starts with understanding the intended outcome.    This would not be creating a press release, or getting…

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Voice Search for SEO PPC

Voice Search for SEO PPC When conducting keyword research, incorporate queries that are more relevant to voice search. Now that Google voice search is available in 30 new languages, it is available to more than 1 billion people worldwide. Voice search will continue to become more important with Google Answers and the mobile-first index.

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